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hello@bushwillowmedia.co.za
we've walked
a long road.

Our founder has been in the digital marketing industry since 2014 and established Bushwillow Media in 2024, after successfully running a freelance copywriting company called Connect Copy Communications. We do (human-first) copywriting, SEO, website design, social media, and we also dabble in photography (when requested) too.

We're human first
AI was cool and all, but we believe, creatively, it has reached it's peak, and kinda sucks. We're proudly human first. The content you get from us is human thought-up, human researched and human written.
We're creative

In everything we do, we go into the planning, development and execution with a creative angle. We want our clients to stand out and be seen as an authentic brand, one capable of giving travellers an out of this world experience.

We love to travel

Hiking in remote places, trying out the latest hotels and restaurants, spending days driving around the Kruger, and occasionally hopping over the border to Mozambique, we love to travel, and it shows in our work.

We are trusted by over 20 brands.
Presentation (PDF)

Bushwillow Media (originally Connect Copy Communications) has created content and built websites for dozens of South African and International brands.

We specialise in written copy but quickly realised that our customers needed an all-round service that they could trust.

After being asked a few times to assist with website designs and SEO, we branched out and now we do it all, for brands who need a comprehensive online marketing strategy and digital product package.

Along with web stuff, we also write itineraries which can be printed and we do photography on request for our travel clients. 

More than a decade of digital marketing experience

From watching and working with the chaos of Google updates, to the advent of the age of Language Learning Models (AI), we’ve been here for it all. Our decade in the business means:

  • We know how to move our clients with the times
  • We can adapt content and stategies quickly
  • We know what works and what doesn't
Our services
sorry sam, 2026 is the year of the human

Content is the start and the end of all online conversions (turning those clicks into bookings). And the best content is still created by humans.

In 2024 and 2025, the digital world became choc-o-block with rehashed, totally unimaginative, and often downright incorrect AI slop, as agencies cut out the writer. 

We didn’t.

With companies not employing writers, there’s a huge gap in the online advertising market, particularly amongst travel brands, that AI cannot fill. Travellers want to read real content by real humans.

More info
Why you Should Work with us

Bushwillow Media is made up of a small team of remote workers.

We don’t believe that corporate and creativity can thrive together, especially as we’ve seen first hand how too many cooks definitely spoil the digital marketing broth. 

We do believe in being upfront about what we can do for you and we take great pride in never missing a deadline (truly).

If you are planning to go big, or if you are just taking off, in 2026, this is why we are the travel digital marketing company for you.

We understand how travellers actually book

Travellers don’t wake up and book instantly. They day dream, do research, compare, save, and then come back, sometimes weeks or months later.

We know the full travel buyer journey and we know how to help you stay visible at every stage, from inspiration to booking, so that you attract the right people at the right time.

We market experiences, not just services

People are not buying flights or tours, they are buying the memories they’ll make from a trip.

We create content and campaigns that talk about the experience, the destination, and the feeling of travelling with your travel company. The result is marketing that builds trust, inspires action, and drives bookings.

We know how to compete in a crowded travel market

Travel is one of the most competitive industries online. From expensive keywords to global competitors, it’s easy to waste budget fast.

Because we focus on travel marketing, we know what converts, what doesn’t, and how to get results without burning through your ad spend.